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- Feature
- Advertising Art in Australia
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The advertising profession pays dues with a regularity befitting a well-ordered society.
All design activity has an end result – to improve our world as a visually stimulating place to dwell in.
If the yardsticks of maturity are an understanding, respect and recognition of history, then we are still in utero.
To sort out the valid from the vapid. We should hasten to establish our commercial credentials. Soon.
What Australia needed was design standards, principles and trained designers together with educated factory workers and consumers.