Arts Victoria
Art Direction: Ken Cato
Studio: Ken Cato Design Company
Date: 1975
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Studio: Ken Cato Design Company
Date: 1975
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Arts Victoria was a program of triennial arts festivals throughout the State of Victoria. Each festival is based on a different aspect of the arts. Ken Cato designed a symbol based on the stylised letters ‘A’ and ‘V’ to suggest waving banners, a traditional festive image. The symbol design remained constant, with the colours changing for each festival. The design project included development of the symbol, stationery, brochures and posters.